Feb 13, 2008
"Winning The Media Game"
The Direct Response Academy has introduced a new course titled "Winning The Media Game". The course is the first of its kind to teach the best practices of buying and managing DRTV media. The course leader, Greg Sarnow, possesses extensive expertise in the field who throughout his career has successfully purchased and managed over $1 billion in DRTV media.
The course provides media and financial management tools to benefit everyone from ad agencies and entrepreneurs to the most established companies. And by having the ability to properly manage media buys, companies can increase their ROI by as much as 20%!
The topics addressed in the course include:
1. How to choose and manage a media agency
2. Building a financial foundation for media buying
3. Testing and roll-out tactics
4. How to save and make money through improved analysis
5. Understanding media trends and their impact on future media buying
For more information on the "Winning the Media Game" course and how to enroll please visit:
The course provides media and financial management tools to benefit everyone from ad agencies and entrepreneurs to the most established companies. And by having the ability to properly manage media buys, companies can increase their ROI by as much as 20%!
The topics addressed in the course include:
1. How to choose and manage a media agency
2. Building a financial foundation for media buying
3. Testing and roll-out tactics
4. How to save and make money through improved analysis
5. Understanding media trends and their impact on future media buying
For more information on the "Winning the Media Game" course and how to enroll please visit:
Post Perma Link posted by TV Overstocks @ 12:24 PM 
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